Sales Managers Drive Performance Front line sales managers drive performance. The #1 performance factor for sales people is the quality of their manager. The #1 manager activity associated with rep success is coaching. Highly effective sales coaches impact sales performance by as much as 20%! The #1 reason why top performing sales reps leave an organization is their relationship with their manager. Lack of development of front line sales managers. Organizations are not investing enough funds to support the growth and development of their front line sales managers. The next line of sales management are stretched too far and not always qualified to support their sales managers. Front line sales managers are poorly prepared, overworked and under supported to perform their jobs well. 52 Sales Management Tips to the rescue! With simple, easy to employ tips to help improve manager performance. Based on 20 years of my sales executive management and coaching insights. Sales executives as well as new, aspiring and veteran sales managers will all benefit. EVERYONE will find this book to be a valuable asset. It is the go-to guide to sales management success.